You want to start developing in APEX, and you do not know where to start? You are already working in APEX, but you are not sure if you mastered best practices and guidelines? If the answer to any of these questions is "Yes", then this is a presentation for you.As the popularity of APEX is ever more increasing, more and more information about the tool is becoming available. In order for you to navigate this more easily, listen to ten advice which can make your everyday development easier and can improve your knowledge about this tool.Through almost 10 year's experience in working with APEX, I came across a couple of reocurring topics and more than a couple of APEX features which make developer's lives easier. They are gathered in this presentation, so come and find out what can make you even an even more productive developer.